A creative campaign that invites people to interrupt their cyberchondria and get answers from a real doctor instead.

STRATEGY

By showing the stress that comes from leaving a nagging issue untreated, we gave people a new reason to pick up their phone and see a doctor with MDLIVE.

CREATIVE

The team produced a clever, relatable set of creative that brought cyberchondria to life.

RESULTS

• 49% increase in engagement

• 350k incremental telehealth visits

• Women’s Health, “What Searching Symptoms Online Can Do To Your Health”